Mattathias Schwartz on watching Congress try to friend Mark Zuckerberg. Alexis Madrigal on the most important exchange of the Zuckerberg hearing. The Facebook CEO came to the Senate expecting a beatdown, but escaped with a scolding. Zephyr Teachout on how Mark Zuckerberg’s Facebook hearing was an utter sham. Facebook crossed the creepy line and can’t go back. The Facebook worm started to turn today. Want to tackle Facebook? Stop mindlessly celebrating business success. Mark Zuckerberg swore repeatedly that Facebook gives us control over the information it collects — two members of Congress showed how wrong that is. Facebook should pay us for using our data. Alexandra Petri on the Zuckerberg hearings, condensed.